Fitness Express Privacy Policy (Effective Date: June 24, 2024)

Protecting Your Privacy

Fitness Express (“we,” “us,” or “our”) is committed to your privacy. This policy explains how we collect, use, disclose, and protect your personal information when you use our website (fitnessexpress.co.ke) (“Website”).

Information We Collect

We collect two main types of information:

  1. Information You Provide:
    • Account creation, contact forms, newsletter subscriptions, purchases
    • This may include name, email, phone number, addresses, payment details.
  2. Automatically Collected Information:
    • Device and browsing activity (IP address, browser type, operating system, referring URL, visited pages, time spent)
    • Interaction with emails (opened, clicked links)

We may also collect information from third parties like Google Analytics, Facebook Ads, WhatsApp, and HubSpot CRM (demographics, interests, online activity).

How We Use Your Information

We use your information to:

  • Operate the Website and provide requested services
  • Process orders and transactions
  • Send marketing communications (with your consent)
  • Personalize your Website experience
  • Analyze usage and improve our services
  • Comply with legal requirements

Legal Basis for Processing

We process your data based on:

  • Consent (for specific purposes)
  • Contract (to fulfill agreements, like processing orders)
  • Legitimate Interests (analyzing usage to improve services)

Sharing Your Information

We may share your information with:

  • Third-party service providers (contractually obligated to confidentiality and security)
  • Third-party advertisers and marketing partners (only with your consent)

We will not share your information with any other party without your consent, except as required by law or to protect our rights/others’ safety.

Data Retention

We retain your data for as long as necessary to fulfill collection purposes, unless a longer retention period is legally required/permitted.

Your Rights under GDPR

You have the following rights (if applicable):

  • Access your personal data
  • Request correction of inaccurate/incomplete data
  • Request erasure of your data under certain circumstances
  • Request restriction of your data processing under certain circumstances
  • Request data portability (transfer to another controller)
  • Object to processing for marketing purposes

To exercise these rights, contact us at:

Children’s Privacy

The Website is not intended for children under 13. We do not knowingly collect personal data from them. If you believe your child has provided us with data, contact us for deletion.

Security

We take steps to protect your data from unauthorized access, disclosure, alteration, or destruction. However, no internet transmission is completely secure. We cannot guarantee your data’s security.

International Transfers

Your data may be transferred to and processed in countries with different data protection laws than yours. By using the Website, you consent to this transfer.

Changes to this Privacy Policy

We may update this policy. We will notify you of any significant changes.

Contact Us

If you have any questions about this policy, please contact us at the information above.

This revised policy is clearer, concise, and avoids unnecessary conversational phrases. It also highlights user rights under GDPR and streamlines information for Google compliance.